Business Studies Key Terms Unit 3.1 Marketing
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?- Created by: Alice Robinson
- Created on: 20-03-13 19:29
D | W | I | B | T | J | X | D | O | M | D | J | F | M | P | G | J | Y | K | Y | L |
X | G | T | C | N | T | K | E | A | H | R | G | X | N | R | J | T | M | L | H | K |
Y | N | C | L | E | K | F | X | G | Y | F | B | K | H | O | H | H | L | Y | F | M |
T | I | R | F | M | Q | E | T | R | X | Q | H | V | Q | D | T | C | F | I | O | H |
L | C | M | J | P | P | D | E | A | S | U | B | I | U | U | S | R | A | O | B | P |
A | I | E | F | O | U | O | N | S | K | A | G | R | A | C | G | A | X | O | D | Y |
Y | R | I | U | L | B | V | T | P | M | L | E | A | N | T | K | E | B | N | B | F |
O | P | N | H | E | L | D | I | K | H | I | C | L | T | L | N | S | M | E | S | A |
L | N | B | L | V | I | M | O | M | Y | T | H | M | I | I | L | E | F | I | R | S |
R | O | W | N | E | C | N | N | R | B | A | X | A | T | F | I | R | R | P | R | I |
E | I | O | T | D | R | K | S | J | A | T | Q | R | A | E | M | T | D | R | L | P |
M | T | A | Y | H | E | J | T | E | M | I | I | K | T | C | V | E | F | R | F | A |
O | A | Q | Q | C | L | M | R | X | S | V | H | E | I | Y | O | K | R | C | W | B |
T | R | J | B | R | A | G | A | X | B | E | C | T | V | C | B | R | F | K | C | L |
S | T | P | N | A | T | Q | T | K | D | D | B | I | E | L | A | A | O | C | M | W |
U | E | N | J | E | I | N | E | M | T | A | A | N | D | E | G | M | G | T | M | D |
C | N | M | H | S | O | V | G | F | B | T | C | G | A | P | W | N | K | Y | K | U |
O | E | T | D | E | N | V | Y | A | P | A | V | W | T | O | D | O | X | E | H | V |
Y | P | J | R | R | S | L | M | A | G | Y | S | B | A | T | O | B | L | J | P | D |
U | L | Q | Y | J | A | I | N | Y | D | N | T | V | C | P | E | E | B | F | C | T |
C | Q | S | Y | F | T | O | V | W | C | R | I | M | M | O | X | A | D | U | D | L |
Clues
- Data about opinions, judgments and attitudes (11, 4)
- Data that can be expressed as numbers and can be statistically analysed (12, 4)
- Getting individuals to spread a message about a product through their social networks like Facebook or their group of friends (5, 9)
- Method used to increase the life of a product and prevent it falling into decline (9, 8)
- Promotion of a positive image about a product or business through giving information about the product to the general public, other businesses or to the press (6, 9)
- Setting an initial low price for a new product so that it is attractive to customers. The price is likely to be raised later as that product gains market share (11, 7)
- The process of gaining information about customers, competitors and market trends through collecting primary and secondary data (6, 8)
- The process of scientific and technological research and then development of the findings of that research before a product is launched (8, 11)
- The stages through which a product passes from its development to being withdrawn from sale; the phases are research and development, launching the product, growth, maturity, saturation and decline (7, 4, 5)
- The willingness of buyers to make repeated purchases of a product or from a business (8, 7)
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