Business Studies Key Terms Unit 3.1 Marketing

?
D W I B T J X D O M D J F M P G J Y K Y L
X G T C N T K E A H R G X N R J T M L H K
Y N C L E K F X G Y F B K H O H H L Y F M
T I R F M Q E T R X Q H V Q D T C F I O H
L C M J P P D E A S U B I U U S R A O B P
A I E F O U O N S K A G R A C G A X O D Y
Y R I U L B V T P M L E A N T K E B N B F
O P N H E L D I K H I C L T L N S M E S A
L N B L V I M O M Y T H M I I L E F I R S
R O W N E C N N R B A X A T F I R R P R I
E I O T D R K S J A T Q R A E M T D R L P
M T A Y H E J T E M I I K T C V E F R F A
O A Q Q C L M R X S V H E I Y O K R C W B
T R J B R A G A X B E C T V C B R F K C L
S T P N A T Q T K D D B I E L A A O C M W
U E N J E I N E M T A A N D E G M G T M D
C N M H S O V G F B T C G A P W N K Y K U
O E T D E N V Y A P A V W T O D O X E H V
Y P J R R S L M A G Y S B A T O B L J P D
U L Q Y J A I N Y D N T V C P E E B F C T
C Q S Y F T O V W C R I M M O X A D U D L

Clues

  • Data about opinions, judgments and attitudes (11, 4)
  • Data that can be expressed as numbers and can be statistically analysed (12, 4)
  • Getting individuals to spread a message about a product through their social networks like Facebook or their group of friends (5, 9)
  • Method used to increase the life of a product and prevent it falling into decline (9, 8)
  • Promotion of a positive image about a product or business through giving information about the product to the general public, other businesses or to the press (6, 9)
  • Setting an initial low price for a new product so that it is attractive to customers. The price is likely to be raised later as that product gains market share (11, 7)
  • The process of gaining information about customers, competitors and market trends through collecting primary and secondary data (6, 8)
  • The process of scientific and technological research and then development of the findings of that research before a product is launched (8, 11)
  • The stages through which a product passes from its development to being withdrawn from sale; the phases are research and development, launching the product, growth, maturity, saturation and decline (7, 4, 5)
  • The willingness of buyers to make repeated purchases of a product or from a business (8, 7)

Comments

davidsalter

Report

This is an excellent set of 28 flash cards which provide a chance to test yourself (or learn) all the key definitions required for the GCSE.

Vicasd123s

Report

Looking to enhance your revenue cycle management? Explore NikoHealth's RCM software at https://nikohealth.com/rcm-software/ for efficient healthcare revenue optimization. Say goodbye to revenue leaks and hello to financial efficiency!
Vicasd123s

Report

Looking to enhance your revenue cycle management? Explore NikoHealth's RCM software at https://nikohealth.com/rcm-software/ for efficient healthcare revenue optimization. Say goodbye to revenue leaks and hello to financial efficiency!

Similar Business Studies resources:

See all Business Studies resources »See all Marketing mix resources »