business studies 0.0 / 5 ? Business StudiesMarketing mixGCSEOCR Created by: pwilsher2Created on: 26-11-14 21:02 what is included in the marketing mix? promotion, product, price, place (5th p is packaging) 1 of 6 what is promotion? promotion is another word for advertising, for example putting and ad in a local newspaper. 2 of 6 what is product? the product is what you sell to your customers/ consumers. 3 of 6 what is price? price is how much you sell your product for. 4 of 6 what is place? place is the location of your business/ where you set it up. 5 of 6 what is packaging? packaging is what you put on the outside of your product/ how you present it. 6 of 6
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