Business Studies

Marketing
Responsible for identifying and satisfying customer needs
1 of 5
Market Research
Gaining information about customers, competitors and trends through primary and secondry data
2 of 5
Primary Data
Information that has been gathered for a specific purpose through direct investigation such as surveys and experiments
3 of 5
Secondary Data
Information that already exists such as sales records, goverment statistics and newspaper etc
4 of 5
Qualative Data
Data
5 of 5

Other cards in this set

Card 2

Front

Gaining information about customers, competitors and trends through primary and secondry data

Back

Market Research

Card 3

Front

Information that has been gathered for a specific purpose through direct investigation such as surveys and experiments

Back

Preview of the back of card 3

Card 4

Front

Information that already exists such as sales records, goverment statistics and newspaper etc

Back

Preview of the back of card 4

Card 5

Front

Data

Back

Preview of the back of card 5

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