A method of sampling whereby all participants have an equal chance of being selected in a population to take part in the study. An example might be random generation of names by a computer or `drawing names out of a hat`.
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Opportunity Sampling
A method of sampling whereby all participants are chosen to take part because they are convenient. An example might be asking people who happen to be sitting in a local cafe.
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Volunteer Sampling
A method of sampling whereby participants volunteer to take part, perhaps by responding to a notice requesting volunteers.
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Qualitative Data
Research that focuses on collecting data in the form of opinions.
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Quantitative Data
Research that generates the type of data in the form of numbers.
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Participant Observation
Is when the researcher participates in the activity under study in an overt way (their presence is obvious to the other participant).
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Non-participant Observation
Is when the researcher observes the activity without getting involved in it (their presence is unknown to the participants).
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Structured Interviews
Any Interview in which the questions are decided in advance.
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Unstructured Interviews
The interview starts out with some general aims and possibly some questions, and lets the interviewees answers guide subsequent questions.
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Interviews
A research method or technique that involves a face-to-face, real-time interaction with another individual and results in the collection of data.
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Questionnaires
Data is collected through the use of written questions.
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Closed Questions
Questions that have a range of answers from which respondents select one; produces quantitative data. Answers are easier to analyse than those for open questions.
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Open Questions
Questions that invite the respondents to provide their own answers rather than select one of those provided. Tend to produce qualitative data.
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Other cards in this set
Card 2
Front
A method of sampling whereby all participants are chosen to take part because they are convenient. An example might be asking people who happen to be sitting in a local cafe.
Back
Opportunity Sampling
Card 3
Front
A method of sampling whereby participants volunteer to take part, perhaps by responding to a notice requesting volunteers.
Back
Card 4
Front
Research that focuses on collecting data in the form of opinions.
Back
Card 5
Front
Research that generates the type of data in the form of numbers.
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