Personal Digital Devices.
The purpose of a target audience for digital devices is to ensure you produce a product that is fit for purpose.
A personal digital device is a device which you can personalise and customise to your needs. Some examples are;
× Mobile phones
× Portable media players
People use their personal digital devices in different ways; online banking, using their calendar, gaming, social media, texting, calling, emails and internet browsing, etc.
A smartphone is basically a portable computer, and it typically has a large screen. It also has an operating system.
A multi-functional device is a device that can do the capabilities of two devices.
The features of digital devices vary from model to model, but most typically are very portable, have a high performance, have a decent amount of storage, connect to Wi-Fi, can connect to other devices, have optional security features and can download applications, etc. They often are multi-functional devices, and can do the capabilities of two devices in one.
What a mobile can do: take a picture, connect to Wi-Fi, connect to Bluetooth, make calls, receive calls, hands free function, play games, play music, access the internet, calculate, touch screen, video calling, download apps, send pictures, send text messages etc.
Age, disability and gender have an impact on the choice and use of personal digital devices. Younger children would choose a basic phone which could make and receive calls, text friends and play a game etc. However, the older the individual gets they will want more out of their phone; like accessing the internet and social media and having more games etc. When the individual reaches a job situation, the digital device would be chosen to suit…