Multi Store Model of Memory (MSM) - Atkinson & Shiffrin (1968) - Revision Cards in A Level and IB Psychology

Duration of STM

Limited. 18-30 seconds.

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Can last up to a life time!

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STM has a limited capacity of 7+/- Chuncks

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Unlimited

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Mainly Acoustic Code

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Mainly Semantic Code

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MSM consits of three stores:

1. Sensory Store

2. Short Term Memory (STM)

3. Long Term Memory (LTM)

Information about our current environment is in the sensory store.

If we pay attention to something it will be encoded and moved into STM.

If the information is rehersed then it will move into LTM, if not it will be forgotten.

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