Nubila Education | GCSE Sociology | Mass Media in Society Booklet

The Nubila Education Mass Media in Society Booklet has been created according to the AQA General Certificate of Secondary Education in Sociology 2014 specification. This document includes requirements from the specification subject content.

DISCLAIMER NOTICE: All content of this document is copyright Nubila Education and all rights are reserved. This includes, but does not exhaust, all logos, text, illustration and designs. Distribution of this document, including any of the contents, under a name or claimer other than Nubila Education is strictly prohibited. Schools and colleges are permitted to freely reprint the booklet as they please as well as displaying digital versions on intranets, internal networks and on school digital learning spaces. This document was created in 2016 by Blake Hull, Founder of Nubila Education, as a method of revision during his studies in Year Eleven at Outwood Academy Valley.

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Preview of Nubila Education | GCSE Sociology | Mass Media in Society Booklet

First 19 words of the document:

The Mass
Media in
Society
Booklet.
Sociology
General Certificate of Secondary Education

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Content
1 Defining Mass Media
2 Effects of Mass Media
3 Socialisation and Mass Media
4 Politics and Mass Media
5 Power and Mass Media
6 Representations in Mass Media
7 Crime and Deviance in Mass Media
Nubila Education | GCSE Sociology | Mass Media in Society Booklet 2
P a g e…read more

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T o p i c
Defining Mass Media
Definition Types of Media
The term mass media Traditional media (newspapers, radio, books) are limitted to a local or
refers to methods of national audience new media (internet, television, video games) can
communication of reach an international audience, due to advancements in technology.
which reach a large Many people use new media as it's easier, quicker and cheaper.
audience. However, some can't due to lack of skills (elderly) or money (poor).…read more

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T o p i c
Effects of Mass Media
Hyper-reality
This is where you lose sense of the difference between the real world and the media-created
world. The more information, ideas and images you are exposed to, the less able you are to
separate the two worlds. This can lead to a culture of simulation in which a virtual world
becomes more important to you than reality.
Hypodermic Syringe
This model sees the mass media as a powerful way of controlling and persuading people.…read more

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T o p i c
Socialisation and Mass Media
An Agent of Socialisation
Socialisation is the process through we learn the culture, norms and values of the society of
which we are born into. An agent of socialisation is a group or organisation which contributes to
the process of socialisation. Mass media is an agent of socialisation and is very significant in
the process of secondary socialisation - the media can influence our opinions about a wide
range of issues (traditions, racism, sexism etc.).…read more

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T o p i c
Politics and Mass Media
Political Socialisation
We live in a democracy, which is a political system that enables the people in society to elect the
local and national government. Political socialisation is the process through which we aquire political
knowledge and beliefs. These influence how we participate, or don't participate, in the political
process.…read more

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T o p i c
Power and Mass Media
Political Socialisation
Overall newspaper readership has declined since
the last decade, most significantly in quality
broadsheets. This type is usually read by the upper
Newspaper classes, suggesting the decline could be due to
Readership
Decline technology - something lower classes can't afford.
Approaches to Media Ownership
Pluralist Theory
Societies like the United Kingdom are reasonably democratic and the media makes an important
contribution to democracy.…read more

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T o p i c
Representations in Mass Media
Stereotypes
Media representation refers to how a group is portrayed in the mass media whereas a
stereotype is an exaggerated representation of a group. Media representations can be
positive, such as disabled people being shown as brave, courageous and tough during the
Paralympics. However, they can also be negative, such as how television portrays young black
males as violent and constantly involved in street or gang crime.…read more

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T o p i c
Crime and Deviance in Mass Media
Deviancy Amplification
Criminal or Deviant Act
This is the process in which the extent and seriousness of deviant
behaviour is exaggerated. This creates a greater awareness and
Sensational News Report
interest in deviance which results in more deviance being
Moral Panic and Folk
uncovered, giving the impression that the initial exaggeration was
Devils true. In 2011, the police made an arrest which the community
disagreed with and protested.…read more

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The Nubila Education GCSE Sociology Unit 2.2 Revision Booklet is part of Nubila Education's Social Science Curriculum Resource Collection. This document has
been created according to the AQA General Certificate of Secondary Education in Sociology 2014 specification. All content of this document is copyright
Nubila Education and all rights are reserved. This includes, but does not exhaust, all logos, illustration and designs. Distribution of this document, including any of
Nubila
the contents, under a name or claimer other than Nubila Education is strictly prohibited.…read more

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