Business - Marketing for AQA AS (New spec for first teaching in 2008)

Covers the whole marketing topic for the new AS AQA Business Studies spec for first teaching in 2008.

Includes: Product Life Cycle, Boston Matrix as well as covering Place, Price, Promotion, Product (the 4P's also known as the Marketing Mix).

  • Created by: Sheldon
  • Created on: 18-03-09 22:32

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