Evaluate Maslow's theory.

Created by: jerd
Created on: 16-05-23 13:04


	Evaluate Maslow's theory.
	Advantages more individualised approach to motivating employees - manager can identify where employees fit into hierarchy recognised that workers not only motivated by money + that what motivates them now may not motivate them in the future highlights need for both monetary + non-monetary rewards better working relationships within workplace	Disadvantages very diff. to identify where employees fit into hierarchy then match rewards to meet needs of each individual worker underestimates desire for staff to seek financial reward + upgrades in standard of living do all employees have same set of needs + pleased by job satisfaction exceptions to Maslow's theory - very creative workers may not be interested in only financial reward
	Evaluation ABRAHAM H. MASLOW (1908-1970) - development of Human Relations approach - first thought about in 1950's. Suggested that develop hierarchy of needs - known as Maslow's Hierarchy of Needs - can also be represented as a pyramid shape. How these needs can be addressed by business: PHYSIOLOGICAL - pay, rest periods, work canteens, holidays, good working conditions. SAFETY - health + safety measures, job security. SOCIAL - team-working, organised social events, sports clubs. EGO + ESTEEM - power, titles, status symbols, promotion, appreciation from boss. SELF-ACTUALISATION - providing challenging work, training in new skills.

Evaluate Maslow's theory.

Advantages

more individualised approach to motivating employees - manager can identify where employees fit into hierarchy
recognised that workers not only motivated by money + that what motivates them now may not motivate them in the future
highlights need for both monetary + non-monetary rewards
better working relationships within workplace

Disadvantages

very diff. to identify where employees fit into hierarchy then match rewards to meet needs of each individual worker
underestimates desire for staff to seek financial reward + upgrades in standard of living
do all employees have same set of needs + pleased by job satisfaction
exceptions to Maslow's theory - very creative workers may not be interested in only financial reward

Evaluation

ABRAHAM H. MASLOW (1908-1970) - development of Human Relations approach - first thought about in 1950's. Suggested that develop hierarchy of needs - known as Maslow's Hierarchy of Needs - can also be represented as a pyramid shape. How these needs can be addressed by business: PHYSIOLOGICAL - pay, rest periods, work canteens, holidays, good working conditions. SAFETY - health + safety measures, job security. SOCIAL - team-working, organised social events, sports clubs. EGO + ESTEEM - power, titles, status symbols, promotion, appreciation from boss. SELF-ACTUALISATION - providing challenging work, training in new skills.

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Evaluate Maslow's theory.