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Advantages
- Controlled environment - High control over variables - High internal validity
- Repeatable - High reliability
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Disadvantages
- Not generalisable - Only male students took part - Not generalisable to the rest of the population - Low population validity
- Child of its time - Conformity levels would have generally been quite high because the study was conducted during the time of the cold war - Perrin and Spencer (1980) conducted a similar study finding that from 396 trials there was 1 conforming response, this suggests that the time of the original study did effect the results
- Not realistic - It was artificial - Participants may have responded to demand characteristics as it was obvious they were part of a study - The groups were not like groups they would encounter in real life - Low ecological validity
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