The Avengers (2012)
- Created by: GKMorrison
- Created on: 01-05-14 14:14
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- The Avengers (2012)
- Budget: 22 million
- Box Office: $ 1,518,594,910
- Hollywood Vs British example
- Produced by Marvel Studios
- Distributed by Walt Disney Studios Motion Pictures
- Film was hugely marketed through posters, billboards and interviews with the cast
- As well as a Superbowl advert shown to the whole world watching
- Disney also marketed film through a deal with Lego and released new lego pieces as part of their superhero range
- Also made a deal with Dr Pepper to release limited edition cans with advertising on them
- Film marketers gained a Golden Trailer after making 1.5 billion adn
- Disney bought rights to distribute film for $115 million
- Produced by Marvel's Studios' president and co.
- Exhibited in all major cinemas as well as DVD, Blu-Ray and On Demand afterwards
- Budget: 22 million
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