The behaviourist approach

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  • Created by: __Jess
  • Created on: 05-12-22 20:33
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  • Behaviourism
    • Main assumptions
      • Only studies observable and measurable behaviour
      • All behaviour is learned
      • Animal learning is the same as human learning
    • Classical conditioning
      • Learning through association
      • Pavlov (1927)
        • An unconditioned stimulus (food) triggered an unconditioned response (salivation)
          • A neutral stimulus (bell) triggers no conditioned response (no salivation)
            • The neutral stimulus is paired with the unconditioned stimulus to trigger the unconditioned response
              • The neutral stimulus becomes a conditioned stimulus and produces a conditioned response
    • Operant conditioning
      • Behaviour is shaped by consequences
      • Skinner (1953)
        • Positive reinforcement
          • Receiving a reward as a result of desired behaviour
          • Skinner gave rats food when they pressed a lever
        • Negative reinforcement
          • Avoiding something unpleasant as a result of desired behaviour
          • Skinner stopped a loud noise when the rats pressed a lever
        • Punishment
          • An unpleasant consequence of undesired behaviour
          • Skinner gave electric shocks to rats until they pressed the lever
    • Evaluation
      • Strengths
        • Well-controlled research
        • Real-world application
      • Weaknesses
        • Reductionist
        • Environmental determinism

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