Multi Store Memory Model

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  • Memory - Multi Store Model
    • Long Term Memory (LTM)
      • Permanent memory store
      • Capacity - unlimited
      • Duration - unlimited
      • Information has been rehearsed
      • To recall this information it has to be transferred back to the STM - retrieval
      • Encoding - semantic
    • Short Term Memory (STM)
      • Duration - 30 seconds
      • Encoding - mainly acoustic
      • Limited capacity store = 7+/-2
      • If this information is rehearsed (maintenance rehearsal), it is transferred to the LTM.
      • Information is lost due to displacement
    • Sensory Register
      • Duration - < 0.5 seconds
      • Temporarily stores information from senses
      • Iconic memory - visual coding
      • Echoic memory - acoustic coding
      • High Capacity
      • Unless we pay attention to it, it disappears through spontaneous decay

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