WK 12 - U & C REVISION QUIZ

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When users and purchasers make decisions about systems their decision depends not only upon usability but also upon an acceptability equation balancing:
All three
1 of 18
Web page Eye-tracking involves measuring either where the eye is focused or the motion of the eye as an individual views a web page. When site visitors are connected to eye tracking software, you will be able to tell:
All three
2 of 18
Jordan (1998) extended the usability concept to include system potential and reusability. Reusability, in this context refers to:
Level of performance after period of non-use
3 of 18
According to the Ease of Use Initiative, for a consumer to identify with the true value of a product or technology, it must fulfill 5 criteria: 1. ease of learning, 2. memorability, 3. maintainability, 4. natural interaction & discovery, 5. user.....
Satisfaction
4 of 18
What analysis examines what people are required to do & the constraints that are placed upon them when, for example, using technology, consisting of a practical framework for exploring various influences on performance?
Task analysis
5 of 18
The Hick–Hyman Law states that Choice Reaction Time increased linearly as a function of:
The amount of bits of information transmitted
6 of 18
Through the Dichotic Listening experiment Broadbent intended to explore the operationalization of:
Selective attention
7 of 18
According to Kahneman’s (1973) Capacity Model of Attention, attentionnal allocation policy is:
A conscious decision to pay attention
8 of 18
Why is memory not a perfect record of everything we see & experience?
Attention is limited
9 of 18
The inability to retrieve information from long-term memory is:  
Forgetting
10 of 18
Donald is a football player. His main skill is that he sees the players as units that can be called on to help. This skill enables him to process the game more efficiently & to hold more information about the game in his STM. What's this strategy?
Chunking
11 of 18
You see all of a written word simultaneously, but you hear a spoken word over time. The memory that accumulates the sound of a word until it is formed as a unit is:
Sensory memory
12 of 18
Short-term memory:
Has a limited capacity
13 of 18
What are the three steps in memory information processing?
Encoding, storage, retrieval
14 of 18
Even though Manuel has watched his psychology professor lecture three times a week for 10 weeks, he does not know what colour her hair is. This lack of knowledge most likely represents a failure of:
Encoding
15 of 18
The difference between using critical thinking explanations & everyday explanations for psychological phenomena is that:
Critical thinking relies on evidence and scientific support for making conclusions
16 of 18
The participants in psychological research are most often:
Students
17 of 18
If a researcher was denied permission to conduct a study because participants might suffer harm, that decision would have been made by the:
The Institutional Ethics Committee
18 of 18

Other cards in this set

Card 2

Front

Web page Eye-tracking involves measuring either where the eye is focused or the motion of the eye as an individual views a web page. When site visitors are connected to eye tracking software, you will be able to tell:

Back

All three

Card 3

Front

Jordan (1998) extended the usability concept to include system potential and reusability. Reusability, in this context refers to:

Back

Preview of the front of card 3

Card 4

Front

According to the Ease of Use Initiative, for a consumer to identify with the true value of a product or technology, it must fulfill 5 criteria: 1. ease of learning, 2. memorability, 3. maintainability, 4. natural interaction & discovery, 5. user.....

Back

Preview of the front of card 4

Card 5

Front

What analysis examines what people are required to do & the constraints that are placed upon them when, for example, using technology, consisting of a practical framework for exploring various influences on performance?

Back

Preview of the front of card 5
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