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6. What is minority influence?

  • a type of social influence that motivates individuals to reject established majority social norms
  • The minority always influence the majority
  • a force of keeping things the way they are, that resists social change

7. A majority influence is a force unwilling to keep things the way they are and want social change

  • False
  • True

8. What is social change?

  • The community are unwilling for any sort of change to happen
  • Occurs when a minority view challenges the majority view and is eventually accepted by the majority
  • Change in the community never occurs

9. The aim of Moscovici's study was to investigate the view that social influence occurs through compliance and through a change to previously help opinions on internalisation.

  • True
  • False

10. What were the findings to Moscovici's study?

  • no one agreed with the minority
  • pps agreed with minority on 8.42% of trials, 32% gave same answer as minority at least once
  • pps agreed with the minority on 21% of the trials
  • 45.3% of pps agreed with the minority throughout all the tests

11. What were the ethics concerning Moscovici's study?

  • All of the above
  • The necessity to deceive pps about the purpose in order to investigate hypothesis
  • Psychological stress of the confederates not agreeing in the answers of the pps
  • The need to tell the pps the true aims of the experiment after it was performed

12. The aim of Asch's study was to investigate the extent to which individuals will conform to a majority who give consistently wrong answers.

  • True
  • False

13. What were the findings to this study?

  • 25% gave the correct answers on all the trials
  • 5% conformed to all 12 wrong answers
  • All of the above
  • 75% of pps conformed to at least one wrong answer
  • On the 12 critical trials there was a 37% conformity rate to wrong answers.

14. What conclusions can be drawn from Asch's study?

  • The judgments of individuals are affected by majority opinions, even when majority are blatantly wrong
  • People are unlikely to conform to the majority if they feel they are wrong
  • People will only conform to the a majority if they agree with their own opinions

15. If the participants were able to give their answers in private, rather than calling them out in front of groups (regarding Asch's study) would this increase/decrease the effect on conformity?

  • Decrease
  • Increase