business exam revision

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  • Created by: iaciac007
  • Created on: 19-04-21 17:33
identify the 4 main segments that a business would target their products at
1. women
2. men
3. adults
4.youngsters
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what is primary research?
getting new data based on the things people or possible customers in your chosen target market
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what is secondary research?
collecting information or data from information that has been collected previopusly
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give 3 examples of primary research
1. interviews
2. quizzes
3. phone calls
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give 3 examples of secondary research
1.encyclopedias
2. books
3. news articles
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what is an advantage of locating overseas?
cheaper to hire staff in other countries
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what is a disadvantage of locating overseas?
another language may be spoken
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what are fixed costs?
costs that don't alter when a business changes its sales
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what are variable costs?
vary directly with the business's level of output and sales
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3 examples of fixed costs
1. rent
2. bills
2. mortgage
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3 examples of variable costs
1. repair of broken objects
2. food
3. plates and cutlery
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what is margin of safety?
the amount current sales could fall before a loss is made
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what is the formula for calculating profit?
TOTAL REVENUE-TOTAL COSTS=PROFI
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what is the formula for calculating revenue?
SELLING PRICE X SALES (number of items sold)=REVENUE
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what is an advantage of using BE analysis?
predict the effects of changes in sales prices
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what is a disadvantage of using BE analysis?
may be time consuming to preparea
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are you going to ace this exam?
YES!
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Other cards in this set

Card 2

Front

what is primary research?

Back

getting new data based on the things people or possible customers in your chosen target market

Card 3

Front

what is secondary research?

Back

Preview of the front of card 3

Card 4

Front

give 3 examples of primary research

Back

Preview of the front of card 4

Card 5

Front

give 3 examples of secondary research

Back

Preview of the front of card 5
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