AS Business Unit 2 Keywords Revision Part 1 Crossword 0.0 / 5 ? Business StudiesUNIT 2ASEdexcel Created by: SumayyahUmarCreated on: 03-06-15 14:48 234671859 Across 1. Pricing strategy - Charging a permanently high price (for luxury products) (7) 5. The stage of a product's life cycle where sales growth begins to accelarate with increasing sales year-over-year (6) 6. PED = % change in demand ÷ % change in.. (5) 7. The stage of a product's life cycle where the product has passed its highest point of demand and the demand is decreasing as a newer product makes it obsolete. (7) 9. When the demand is not that sensitive to price change, it is called.. (9) Down 2. The stage of a product's life cycle where you can build an awareness of your product or service in certain markets and develop a specific market (usually marked with high levels of advertising) (12) 3. Pricing strategy - Setting a relatively low price to establish a market share. Price will then rise once this has been achieved. (11) 4. Any sign that can distinguish products from one to another and make sure they can't be copies (9) 7. If the answer to the PED equation is greater than 1, then the _____ is elastic (6) 8. Techniques designed to allow customers to identify products/services from the rivals. (8)
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