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Managing a Business
BUSS 2
Malachy Smyth

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Page 4

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Managing a Business
Contents Finance
.................................................................................................................................................... 2
Using Budgets
..................................................................................................................................... 2
Improving Cash Flow
........................................................................................................................... 4
Measuring and Increasing Profit
......................................................................................................... 5
People in Business
................................................................................................................................... 7
Improving Organisational Structures
.................................................................................................. 7
Measuring the Effectiveness of the Workforce
................................................................................ 10
Developing an Effective Workforce: Recruitment, Selection & Training
.......................................... 11…

Page 5

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Designing and Effective Marketing Mix
............................................................................................ 24
Using the Marketing Mix: Product
.................................................................................................... 25
Using the Marketing Mix: Promotion ...............................................................................................
28
Using the Marketing Mix: Pricing
...................................................................................................... 29
Using the Marketing Mix: Place
........................................................................................................ 30
Marketing & Competiveness
............................................................................................................ 31
Malachy Smyth

1

Page 6

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Page 7

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Managing a Business

Finance Using Budgets
The Benefits & Drawbacks of Using Budgets Benefits
· Provide direction and co-ordination. They ensure spending is geared towards the aims of the
individual, and they can ensure a united approach within an organisation.
· They motivate staff. The responsibility and recognition gained from…

Page 8

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quality or design of the product could be inadequate.
Malachy Smyth

2

Page 9

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Page 10

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Managing a Business
Analysing Profits Budgets Profits below budget are likely to be a cause of concern for most
businesses. These can be caused by excess expenditure, by revenue falling short of
expectations, or by a combination of these factors. This scenario may prompt managers to
examine means of cutting…

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Pages in this set

Page 1

Preview of page 1

Page 2

Preview of page 2
Managing a Business
BUSS 2
Malachy Smyth

Page 3

Preview of page 3

Page 4

Preview of page 4
Managing a Business
Contents Finance
.................................................................................................................................................... 2
Using Budgets
..................................................................................................................................... 2
Improving Cash Flow
........................................................................................................................... 4
Measuring and Increasing Profit
......................................................................................................... 5
People in Business
................................................................................................................................... 7
Improving Organisational Structures
.................................................................................................. 7
Measuring the Effectiveness of the Workforce
................................................................................ 10
Developing an Effective Workforce: Recruitment, Selection & Training
.......................................... 11…

Page 5

Preview of page 5
Designing and Effective Marketing Mix
............................................................................................ 24
Using the Marketing Mix: Product
.................................................................................................... 25
Using the Marketing Mix: Promotion ...............................................................................................
28
Using the Marketing Mix: Pricing
...................................................................................................... 29
Using the Marketing Mix: Place
........................................................................................................ 30
Marketing & Competiveness
............................................................................................................ 31
Malachy Smyth

1

Page 6

Preview of page 6

Page 7

Preview of page 7
Managing a Business

Finance Using Budgets
The Benefits & Drawbacks of Using Budgets Benefits
· Provide direction and co-ordination. They ensure spending is geared towards the aims of the
individual, and they can ensure a united approach within an organisation.
· They motivate staff. The responsibility and recognition gained from…

Page 8

Preview of page 8
quality or design of the product could be inadequate.
Malachy Smyth

2

Page 9

Preview of page 9

Page 10

Preview of page 10
Managing a Business
Analysing Profits Budgets Profits below budget are likely to be a cause of concern for most
businesses. These can be caused by excess expenditure, by revenue falling short of
expectations, or by a combination of these factors. This scenario may prompt managers to
examine means of cutting…

Comments

No comments have yet been made