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Card 6

Front

Why does the probabilty of success increase if firms set marketing objectives?

Back

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Card 7

Front

How does a business make marketing objectives effective?

Back

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Card 8

Front

Give an example of a marketing objective that Nestlé might set:

Back

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Card 9

Front

What is a marketing strategy?

Back

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Card 10

Front

What does P.O.I.S.E. stand for?

Back

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Card 11

Front

What is "Profitable"?

Back

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Card 12

Front

What is "Offensive"?

Back

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Card 13

Front

What is "Intergrated"?

Back

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Card 14

Front

What is "Strategic"?

Back

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Card 15

Front

What is "Effectively executed"?

Back

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