Marketing and Branding

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  • Created by: Abigail
  • Created on: 29-05-15 11:48
  • a successful way for marketing is to develop a marketing plan which is aimed at the need and want of TMG
  • ways of dividing TMGs is;
    - level of disposable income
    - age
    - gender
    - lifestyle
    - product end use
  • methods of advertising a product;
    - retailers
    - newspapers/magazines
    - TV
    - radio
    - film
    - internet
  • market research can gain the knowledge…


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