Experimental methods

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  1. Laboratory Experiment

  • Manipulation of variables.

  • Randomisation- participants are randomly allocated to a condition.

  • Control - If all variables are controlled - cause & effect established.

Advantages:

  • Easy to control variables.

  • Procedures can be replicated.

Disadvantages:

  • Lack of external validity (can’t generalise)

  • Possible demand characteristics.

2. Field Experiment

Takes place in a natural setting. Attempt to improve realism of the research.

  • Manipulated IV, measures DV.

  • Cause & effect can

Comments

simrantaylor

Really good

simrantaylor

Really good

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