It is a way of establishing whether there is a relationship between two variables and assessing the strength of that relationship.
Unlike experiments, correlation studies do not tell you about causal relationships and there is no independant or dependant variables.
The correlation coefficient is a statistical method for assessing the strength of a correlation. A correlation coefficient is a number that represents the strength of the relationship between two variables.
The coefficient will lie between 1 (perfectly positive) and -1 (perfectly negative). A coefficient of 0 means there is no relationship.
+ Can be used when variables cannot be mainpulated.
+ Can rule out causal relationships.
- People often misinterpret relationship and assume cause effect.
- There may be other unknown variables that cause both variables to change.
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