Loftus & Palmer's study of distortion on witness memory

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Aims

General aim:

  • To test whether phrasing of questions about a car accident could alter participant's memory of events. 

Experiment 1 Aim:

  • To see whether different verbs to describe a collision would affect the estimates of car speed.

Experiment 2 Aim:

  • To investigate whether the estimates of speed were the result of memory distortion.
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Participants

Experiment 1 Participants:

  • Forty five students took part.

Experiment 2 Participants:

  • One hundred and fifty students took part. 
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Design & Procedure

Experiment 1:

  • It was au lab experiment using independent measures design.
  • Participants were shown 7 films of car crashes used by the Seattle police department.
  • After watching the films, participants were asked to write an account of the accident and then answer a series of questions, in which all of them were fillers except for 1. 
  • The IV was the verb used in the critical question.
  • The DV was the estimated speed of car. 

Experiment 2:

  • This was also a lab experiment using independent measures design.
  • All particiants were given a questionaire that asked them to decribe the crash, then to answer a series of questions.
  • 50 participants received a question asking how fast the cars were going when they 'smashed'
  • 50 participants received a question asking how fast they were going when they 'hit'
  • and a control group of 50 received questions that didn't ask about the speed.
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Results

Experiment 1:

  • Quantitative data 
  • Estimates of speeds were not affected by the actual speed.
  • Film Number

    Actual speed (mph)

    Estimated speed (mph)

    1

    20

    37.7

    2

    30

    36.2

    3

    40

    39.7

    4

    40

    36.1


    Verb used

    Estimated speed (mph)

    Smashed

    41

    Collided

    39

    Bumped

    38

    Hit

    34

    Contacted

    32

Experiment 2:

  • Particiapants who heard 'smashed' estimated higher speeds.
  • More than twice as many people incorrectly remembered seeing broken glass hearing 'smashed'
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Conclusions

Experiment 1:

  • Estimates of the speed varied depending on the verb used, this could be becuase of:
  • Response Bias - When unclear, participants were given hints to whether it was higher or lower.
  • Memory Distortion - The verb used actually altered memry of the crash.

Experiment 2:

  • Wording of questions actually distorts memory.
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