First 245 words of the document:
Gauntlett identity is `complicated', `forever in a state of altering flux'
Adorno `identity is pushed upon us by the mass media until we have no alternative option but to
take the dominant ideology'
Anderson `imagined community', can't meet everyone in the country so we share a mental
image of what it means to be British
Althusser interpellation, `as a human we are constructed by pregiven structures, the media
Chambers `anglocentric' and `backward looking'
Mikhail Bakhtin `individual people cannot be finalised, completely understood, known or
labelled, we are an `unfinalised self''
Gwynfor Evans `Britishness is a political synonym for Englishness'
Henry Jenkins we are now an `interpretive community' of `cultural producers'
James Jasper collective identity is `an individual's moral and emotional connection to a broader
Charlie Brooker more selfish future, technology will break down and destroy the sense of
Stuart Hall Reception theory dominant/negotiated/oppositional readings
Branston and Stafford stereotyping `widely circulated ideas or assumptions about particular
James Patterson codes and conventions of thrillers
David Bordwell Classic Hollywood Cinema continuity editing subservient to flow of the
narrative, linear narrative of cause and effect, importance of continuous space and time
Ferdinand De Sassure Semiotics signifier/signified
Roland Barthes Enigma codes
Other pages in this set
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Levi Strauss Binary Opposites good vs evil etc
Propp character types hero/villain/princess etc
Effects/Hypodermic Needle Model consumption of media texts has an effect or influence upon a
Blumer and Katz Uses and Gratifications Model audience is active and uses texts for its own
Stuart Hall Reception theory
David Gauntlett Pick and Mix theory audience select what to engage with when watching texts
Nicholas Abercrombie `The boundaries between genres are…read more