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Bandura, Ross and Ross (1961) Transmission of aggression through imitation of aggressive
models

Aim: To see if children imitate modelled aggression in a new setting, and to investigate sex differences
based on the principals of social learning theory. Four main hypotheses:

1. Children exposed to an adult behaving aggressively towards…

Page 2

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The children were shocked and surprised at the female model displayed physical and verbal
aggression.

Strengths

Controlled experiment able to establish cause and effect
High in reliability
Able to replicate
Both qualitative and quantitative data collected




Weaknesses
Not very representative due to the sample being of middle-class kids from one…

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