Types of Data
- Created by: amberhenton
- Created on: 05-03-14 10:16
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- Types of Data
- Primary Data:
- Information collected by the sociologists themselves for their own purposes
- May be for a first hand picture of a group or society
- To test a hypothesis
- Strengths
- specific to individuals needs
- Weaknesses
- Takes a long time
- Expensive
- Secondary Data:
- Information that has been collected by someone else but other sociologists use it.
- Strengths
- Easy to use
- Weaknesses
- not as reliable
- may not be relevant to research
- Quantitative Data:
- Data in the form of numbers and statistics
- Official statistics
- Structured interview
- Questionnaire
- Qualatitive Data:
- data in the form of writrten analysis and description
- Letters
- Newspaper articles
- Diarys
- participant observation
- Unstructured interview
- Validity
- Data which produces a true or genuine picture of what something is really like
- Reliability:
- when different researchers using the same method can get the same results
- Primary Data:
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