The Multi-store Model of memory
- Created by: Jenny Jones
- Created on: 08-10-14 18:27
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- The Multi-store Model of memory (MSM)
- Atkinson and Shiffrin (1986)
- 1: Information is detected by the sensory organs and enters the sensory memory.
- described as an information processing model (like a computer) with an input, process and output.
- 2:If payed attention to this information enters the short term memory.
- 3: Information from the STM is transferred to the long-term memory only if that information is rehearsed.
- 4: If rehearsal does not occur, information is forgotten, through the processes of decay.
- Sensory Memory
- Duration: milliseconds
- Capactiy: Very large
- Encoding: depends on sense organ involved
- Sensory Information
- Iconic (eyes)
- Haptic (hands)
- Untitled
- STM
- Duration: 20 seconds
- Capacity: 7+/-2 bits
- Encoding: mainly acousitc
- LTM
- Capacity: Very large
- Duration: potentially unlimited
- Encoding: mainly semantic
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