Whether a legitimate/genuine result or observed effect is produced; which represents behaviour in real world.
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Internal Validity
Whether investigation actually studies what it set out to, i.e. result is due to manipulation of IV.
2 of 11
External Validity
Whether findings can be generalised.
3 of 11
Ecological Validity
Whether findings can be generalised to other settings or situations.
4 of 11
Temporal Validity
Extent to which findings can be generalised to other historical times and eras.
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Face Validity
Whether a test appears to measure what it set out to study.
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Concurrent Validity
How far the results of a test/scale match a well-established existing test.
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Improving experiment validity
Use control group. Standardise procedures - reduces investigator effects and participant reactivity (behaviour alteration). Use single or double blind produres
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Improving questionnaire validity
Use of lie scale (questions which determine truthfulness) and anonymity, to reduce social desirability bias.
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Improving observations validity
Favour covert observations, as they produce more authentic results. Have clear behavioural categories
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Improving qualitative methods validity
Use of triangulation (use of different sources for evidence), i.e. interviews, personal diaries, observations, etc.
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Other cards in this set
Card 2
Front
Internal Validity
Back
Whether investigation actually studies what it set out to, i.e. result is due to manipulation of IV.
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