Unit 2- Business Studies

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P F Y N O F Y F W W W Q T K N K T T H J L
X P L M R R O C H H H D H O P O F L J J E
U Y R W W Q M X A A A S M U I C Y H M E R
U L G H H J E K T T T E S H H U F R O U R
S S I A A V D V I I I M B O S N I S T J T
V G L T T H D K S S S S I Q R Q S B T A U
Q W U I I X D K A P S L O G O H R U U H L
X H G S S M P Y T R A J I D S B E F G M L
Y B V P P V X T A I L N L Q N U V D C Q I
B X D R R H P H R C E L D J O J I S A A K
C T D O I C B B G E S P M U P S D W A O V
P L R M C A D Q E S P A L I S D S C J R R
B Q G O E M P W T K R O H S S D I U E W A
H K M T W S E O M I O Y G B I V T C L N N
Q G G I A C O S A M M M F K T T A F K D L
W H M O R O K A R M O O O V A Y H T U I R
C D O N L T V B K I T Y R L H K W J E G W
E R O Y O N O K E N I S A Y W V U B N K Q
H U I N C X V K T G O R W E X Y D Y R S V
T X T H U W E O Q U N K P E Q F O O H T H
D U T Y E E V D M Y B B I M R N H B H G J

Clues

  • A scheme designed to increase sales by changing that the business offers the customer for a period of time. (4, 2, 5, 9)
  • Setting high prices to create a high quality and exclusive image and then reducing the price as the product matures. (eg. Sony) (4, 2, 5, 8)
  • Spreading risk by selling in different markets. (4, 2, 9)
  • The group of consumers the business if targeting with its products. (4, 2, 1, 6, 6)
  • The methods a business uses to communicate information about its products to customers. (4, 2, 9)
  • When a business pays money to something like an event sports team or TV programme. In return the business gets its name publicised. (4, 2, 11)
  • When companies try to compete with eachother by consistently cutting their prices in order to be the cheapest firm in the market. (4, 2, 5, 3)

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