Unit 1.1.1 The Market

The clues are the definition to the answer that you need.

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  • Created by: iandis
  • Created on: 31-12-19 15:52
Where a consumer can purchase a good from a producer
Market
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The company who sells the most products in their specific market
Market Leader
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A specialised, small company which produces particular products or provides services
Niche Market
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A large Market where products are made in bulk
Mass Market
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The amount of consumers in a market segment
Market Size
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The comapny that sells the most products due to quality in comparison to the competitors
Market Dominance
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Where the pace of a market is slow
Stable Market
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Where the pace of a market is frequent due to consumers and producers
Dynamic Market
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A portion of the market which a company or a product controls
Market Share
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Increase or decrease of the market size for a comapany over time
Market Growth
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How is the answer to clue 10 measured mainly
Percentage
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Where lots of producers compete with each other for consumers
Competive Market
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When a company focuses on the market to produce a product that fits to the needs of the consumers
Market Orientation
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When a company foucses on the product and not the demands of the market
Product Orientation
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The savings in cost gained by increasing production levels
Economies of Scales
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A company in a new market has the advantage as it has ot competition and can control the resources
First Mover Advantage
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Exclusive control of the supply in a service
Monopoly
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A particular product made and sold by a particular company
Brand
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When a company takes a new or existing product to improve it
Innovation
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Where you know the possible outcomes when making a decision
Risk
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Where you don't know the possible outcomes when making a decision
Uncertainty
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The money side of figuring out sales. e.g. £24,000 in goods
Value
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The physical quantity thich are produced and sold. e.g. 100,000 units
Volume
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Selling goods online
Online Retailing
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Conducting business transactions online
E-commerce
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Other cards in this set

Card 2

Front

The company who sells the most products in their specific market

Back

Market Leader

Card 3

Front

A specialised, small company which produces particular products or provides services

Back

Preview of the front of card 3

Card 4

Front

A large Market where products are made in bulk

Back

Preview of the front of card 4

Card 5

Front

The amount of consumers in a market segment

Back

Preview of the front of card 5
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