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Card 26

Front

Why undertake market research?

Back

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Card 27

Front

What are the ways of undertaking market research?

Back

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Card 28

Front

What are the advantages and disadvantages of Primary Research?

Back

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Card 29

Front

What are the advantages and disadvantages of Secondary Research?

Back

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Card 30

Front

What is qualitative research?

Back

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Card 31

Front

How is qualitative research carried out?

Back

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Card 32

Front

What is quantitative research?

Back

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Card 33

Front

How is quantitative research carried out?

Back

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Card 34

Front

What are the key features of a questionnaire?

Back

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Card 35

Front

What are the other considerations?

Back

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