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Card 6

Front

The idea that the media is controlled by a small number of companies primarily driven by the logic of profit and power

Back

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Card 7

Front

The idea that the media provide us with ‘tools’ or resources that we use to construct our identities

Back

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Card 8

Front

The idea that there is no gender identity behind the expressions of gender

Back

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Card 9

Front

The idea that the media can implant ideas in the mind of the audience directly

Back

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Card 10

Front

Fandom and Participatory culture

Back

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Card 11

Front

The idea that the Internet and digital technologies have had a profound effect on the relations between media and individuals

Back

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Card 12

Front

Reception theory (The DON), Audience Readings and gap of meaning

Back

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Card 13

Front

Moral panics

Back

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Card 14

Front

The mass is anonymously and loosely organised

Back

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Card 15

Front

Seven spheres of institutions

Back

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