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Card 6

Front

What is price skimming?

Back

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Card 7

Front

What is penetration pricing?

Back

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Card 8

Front

What is premium pricing?

Back

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Card 9

Front

What is predatory pricing?

Back

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Card 10

Front

What is competitive pricing?

Back

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Card 11

Front

What is psychological pricing?

Back

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Card 12

Front

How does the number of USPs or amount of differentiation determine the most appropriate pricing strategy?

Back

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Card 13

Front

How does the price elasticity of demand of a product determine the most appropriate pricing strategy?

Back

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Card 14

Front

How does the strength of the brand determine the most appropriate pricing strategy?

Back

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Card 15

Front

How does the stage in the product life cycle determine the most appropriate pricing strategy?

Back

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