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Is assigned on the basis of biological or familial characteristics.

Give us power through the use of force.

Manipulates the way people think (brainwash).

Power arising from munipulation, force or threat of force.

This is influencing which issues and decisions are 'on the agenda'.

Consensual power - when people voluntarily submit to the will of others.

This is having the most influential say on choices and decisions.

This is derived from the power of personality and persuasiveness.