A change in a person's behaviour or opinions as a result of real or imagined pressure from a person/group of people
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Internalisation
A type of conformity where we take on the majority view because we accept it as correct
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Identification
A moderate type of conformity where we act in the same way as the group as we value it and want to be a part of it
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Compliance
A superficial type of conformity where we outwardly agree with the majority but privately disagree with it
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Informational Social Influence
We agree with the opinion of the majority because we believe it as correct
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Normative Social Influence
We agree with the opinion of the majority because we want to be accepted and liked
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Unanimity
The extent to which all the members of a group agree
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Social Roles
The 'parts' people play as members of social groups
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Obedience
A form of social influence in which an individual follows a direct order
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Situational Variables
Refers to the external circumstances rather than personalities
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Agentic State
A mental state where we feel no personal responsibility for our behaviour because we believe ourselves to be acting for an authority figure i.e. as their agent
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Legitimacy of Authority
Suggests we are more likely to obey people who we perceive to have authority over us
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Autonomous State
Opposite of agentic. A person is free to behave according to their own principles and feels responsible for their actons
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Binding Factors
Aspects of a situation that allow the person to ignore/minimise the damaging effect of their behaviour
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Agentic Shift
The shift from autonomy to agency. This occurs when a person perceives some else as a figure of authority
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Dispositional Explanation
Any explanation of behaviour that highlights the importance of the individual's personality
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Authoritarian Personality
A type of personality that is especially susceptible to obeying people in authority (Adorno)
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Resistance to Social Influence
Refers to the ability of people to withstand social pressure to conform to the majority or obey authority
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Social Support
The presence of people who resist pressures to conform/obey can help others do the same
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Locus of control
Refers to the sense we each have about what directs events in our lives
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Internals
Believe they are mostly responsible for what happens to them
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Externals
Believe it is mainly a matter of luck or other outside forces
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Minority
A form of social influence in which a minority of people persuade others to adopt their beliefs. Done by consistency, commitment and flexibility
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Augmentation Principle
When people put themselves at risk to demonstrate commitment to a cause
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Snowball Effect
When the minority view becomes the majority
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Social Influence
The process by which individuals and groups change each other's attitudes and behaviours
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Social Change
Occurs when whole societies adopt new beliefs, attitudes and ways of doing things
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Other cards in this set
Card 2
Front
A type of conformity where we take on the majority view because we accept it as correct
Back
Internalisation
Card 3
Front
A moderate type of conformity where we act in the same way as the group as we value it and want to be a part of it
Back
Card 4
Front
A superficial type of conformity where we outwardly agree with the majority but privately disagree with it
Back
Card 5
Front
We agree with the opinion of the majority because we believe it as correct
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