the large group of people the researcher wishes to study
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Card 7
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the small group of people who represent the target population and who are studied
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Card 8
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strategies used by researchers to obtain people from the target population t take part in their studies
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Card 9
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sampling method where every member of the target population has an equal chance of being selected for the sample
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Card 10
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a sampling method whereby people who are members of the target population who are available and willing to take part in the research take part
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Card 11
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every 'nth' member of the target population is selected for the sample
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Card 12
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the different subgroups in the target population are identified and then people are selected randomly from these groups in proportion to their numbers in the target population
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Card 13
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data in descriptive form such as verbal or written answers to questions, or observed behaviour
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Card 14
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data in numerical form such as scores or times taken to do a task
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Card 15
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where two or more separate groups of participants are used in an experiment; each group takes part in one of the conditions