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Card 16

Front

a general statment of what the researcher intends to find out

Back

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Card 17

Front

type of external validity that can apply findings to another situation

Back

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Card 18

Front

an hypothesis that states the IV will effect the DV

Back

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Card 19

Front

value at which results from inferential test

Back

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Card 20

Front

a way over over coming order effects (ABBA)

Back

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Card 21

Front

statistic that shows strength and direction of a relationship

Back

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Card 22

Front

indirect observation of material e.g.adverts, magazines

Back

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Card 23

Front

an EV that effects the DV but is not the IV

Back

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Card 24

Front

name given to the main hypothesis

Back

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Card 25

Front

Value obtained after analysis of data using inferential test

Back

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