Purpose and content of MOODBOARDS

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what is a mood board
A mood board is a type of visual presentation or 'collage' consisting of images, text, and samples of objects in a composition. It can be based on a set topic or can be any material chosen at random. A mood board can be used to convey a general idea.
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why is it used
A mood board can be used to convey a general idea or feeling about a particular topic.
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who is it designed for
designers, and cooperation's
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why do designers use mood boards
With a mood board, we can visualize and express our brand's qualities in ways words can't. They can be crucial tools when making design choices for everything from websites to logos
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why do companies use mood boards
Creating mood boards allows you to collect thoughts, ideas, colour schemes and moods in one place and define a coherent design concept without risk of losing sight of the bigger picture.
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Other cards in this set

Card 2

Front

why is it used

Back

A mood board can be used to convey a general idea or feeling about a particular topic.

Card 3

Front

who is it designed for

Back

Preview of the front of card 3

Card 4

Front

why do designers use mood boards

Back

Preview of the front of card 4

Card 5

Front

why do companies use mood boards

Back

Preview of the front of card 5

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