Who argued that the meaning audiences place on celebrities is linked to the pleasure gained through fantasising about escaping the confines of their own lives?
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Liberal Pluralism...
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According to semiotics, Sassure (1916) suggest there are three levels on which we read media products. The first level is...
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The second level on which we read media products is...
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The thrid and final level is...
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Structuralism: 'When a series of actions allow the audience to follow the details of the plot, allowing them to become absorbed in the narrative'. This is...
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Structuralism 'whena plot is structured around a series of questions to maintain the audiences' interest in the product'. This is...
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Structuralism: 'this involves identifying the product's major structuring themes, they are often expressed as binary opposites'. This is...
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Post-structuralism...
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The post-feminist theory, Butler (1995) argued that gender is physically rather than socially construed