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GCSE
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Card 6
Front
What is marketing strategy
Back
Card 7
Front
What are the Possible types of marketing objectives? (3)
Back
Card 8
Front
Market leader strategy
Back
Card 9
Front
Increase share of existing market
Back
Card 10
Front
3. Improve profitability (gross profits) within existing market share
Back
Card 11
Front
What is market penetration?
Back
Card 12
Front
What is market development?
Back
Card 13
Front
How is this done?
Back
Card 14
Front
What is product development?
Back
Card 15
Front
What is diversification?
Back
See full card set