More cards in this set

Card 6

Front

What is marketing strategy

Back

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Card 7

Front

What are the Possible types of marketing objectives? (3)

Back

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Card 8

Front

Market leader strategy

Back

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Card 9

Front

Increase share of existing market

Back

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Card 10

Front

3. Improve profitability (gross profits) within existing market share

Back

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Card 11

Front

What is market penetration?

Back

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Card 12

Front

What is market development?

Back

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Card 13

Front

How is this done?

Back

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Card 14

Front

What is product development?

Back

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Card 15

Front

What is diversification?

Back

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