More cards in this set

Card 6

Front

Why should you conduct a market research?

Back

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Card 7

Front

Identify two benefits to a business of identifying its target market and profiling its target customers.

Back

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Card 8

Front

What are identify areas of interest and gaps in the market?

Back

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Card 9

Front

What is benchmarking and how do businesses use this against competitors?

Back

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Card 10

Front

Give examples of SITUATIONAL ANALYSIS.

Back

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Card 11

Front

What is PESTLE ANALYSIS?

Back

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Card 12

Front

What is SWOT ANALYSIS?

Back

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Card 13

Front

What are the benefits of using situational analysis when making marketing decisions?

Back

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Card 14

Front

What is the purpose of research and analysis of a market?

Back

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Card 15

Front

How do you identify target markets and a gap in the market?

Back

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