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Card 6

Front

What is the mere exposure effect (Zajonc, 1968)?

Back

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Card 7

Front

What is the matching hypothesis (Walster & Walster, 1969)?

Back

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Card 8

Front

What is cognitive similarity (Byrne, 1971)?

Back

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Card 9

Front

What is construct similarity (Kelly, 1955)?

Back

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Card 10

Front

How is the proportion of similarity worked out?

Back

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Card 11

Front

What does a high proportion of similarity suggest?

Back

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Card 12

Front

What is positive assortative mating?

Back

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Card 13

Front

What is balance theory?

Back

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Card 14

Front

What is social comparison theory?

Back

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Card 15

Front

How does the evolutionary perspective explain similarity?

Back

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