6. Factors in the business environment over which the international market has no control or influence, gov control, weather, customer preferences and political events.
- Domestic environment uncontrollable
- Uncontrollable elements
- Controllable elements
- SRC
7. An unconscious reference to one's culture, values, and experiences as a basis for decisions.
- SRC
- International Marketing
- Global Awareness
- Domestic environment uncontrollable
