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6. Prices should be lower due to technological advances
- True - allows companies to be more competitive
- False - technology is very expensive
7. Give 3 examples of technology withing communication
- Twitter, Tumblr and Instagram
- Email, Phone Conferences and Video Conferences
- Msn, Skype and Facebook
8. Technology means businesses can only promote their products in a limited amount of places
- False - wider variety of places to advertise due to technology e.g. youtube videos
- True - expensive to get an advert on tv or a poster
9. Give 3 general examples of social influences
- Gender, Location and Ethnicity
- Date of birth, House and School
- David Cameron, Nick Clegg and Barack Obama
10. Technology within selling can bring benefits such as secure payment and internet sales
11. What is a benefit of Robotics?
- They can work 24 hours a day doing boring jobs which may demotivate humans
- They dont work quicker
- They cant provide consistent quality
12. An increase in birthrate could specifically increase demand for ...
- Nappies
- Baby products
- Presents for grandparents
13. How does life expectancy influence businesses product range?
- Where to locate shops
- Who to aim products at, e.g. women live longer than men so there is space to aim products at elderly women
- Who to sell to
14. CAD, CAM and CIM are all types of technology. What does CIM stand for?
- Computer intergrated manufacturing
- Computer involvement manufacturing
- Computer inaidof manufacturing
15. Give an example of a social influence
- More profit made my competitors
- Population increase or decrease
- Increase in price of supplies
16. What are Ethics?
- A set if values and beliefs which are ignored by businesses
- A set of values and beliefs which influence how individuals, groups and society behave
- A set of values and beliefs which doesn't influence how individuals, groups and society behave
17. How does technology affect Products in marketing?
- Can use billboards
- New technology means new products are available and firms must keep up or go out of business
- Can sell their products online also
18. How does acting ethically differ to how a business may usually operate?
- Businesses sometimes make decisions based on what it right for their stakeholders, by acting ethically they consider a whole range of views
- It doesn't differ, stakeholders views and wants are always ethical
19. Give one argument to why Technology is good for businesses
- Robotics are dangerous
- Jobs should be less boring as repetitive jobs are taken by robotics
- Jobs will definitely be higher paid
20. Ethics are not law but the laws should reflect the ethics of such society
- True
- False
- False - ethics are a legalisation a business must stick to