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6. Prices should be lower due to technological advances

  • True - allows companies to be more competitive
  • False - technology is very expensive

7. Give 3 examples of technology withing communication

  • Twitter, Tumblr and Instagram
  • Email, Phone Conferences and Video Conferences
  • Msn, Skype and Facebook

8. Technology means businesses can only promote their products in a limited amount of places

  • False - wider variety of places to advertise due to technology e.g. youtube videos
  • True - expensive to get an advert on tv or a poster

9. Give 3 general examples of social influences

  • Gender, Location and Ethnicity
  • Date of birth, House and School
  • David Cameron, Nick Clegg and Barack Obama

10. Technology within selling can bring benefits such as secure payment and internet sales

  • True
  • False

11. What is a benefit of Robotics?

  • They can work 24 hours a day doing boring jobs which may demotivate humans
  • They dont work quicker
  • They cant provide consistent quality

12. An increase in birthrate could specifically increase demand for ...

  • Nappies
  • Baby products
  • Presents for grandparents

13. How does life expectancy influence businesses product range?

  • Where to locate shops
  • Who to aim products at, e.g. women live longer than men so there is space to aim products at elderly women
  • Who to sell to

14. CAD, CAM and CIM are all types of technology. What does CIM stand for?

  • Computer intergrated manufacturing
  • Computer involvement manufacturing
  • Computer inaidof manufacturing

15. Give an example of a social influence

  • More profit made my competitors
  • Population increase or decrease
  • Increase in price of supplies

16. What are Ethics?

  • A set if values and beliefs which are ignored by businesses
  • A set of values and beliefs which influence how individuals, groups and society behave
  • A set of values and beliefs which doesn't influence how individuals, groups and society behave

17. How does technology affect Products in marketing?

  • Can use billboards
  • New technology means new products are available and firms must keep up or go out of business
  • Can sell their products online also

18. How does acting ethically differ to how a business may usually operate?

  • Businesses sometimes make decisions based on what it right for their stakeholders, by acting ethically they consider a whole range of views
  • It doesn't differ, stakeholders views and wants are always ethical

19. Give one argument to why Technology is good for businesses

  • Robotics are dangerous
  • Jobs should be less boring as repetitive jobs are taken by robotics
  • Jobs will definitely be higher paid

20. Ethics are not law but the laws should reflect the ethics of such society

  • True
  • False
  • False - ethics are a legalisation a business must stick to