Corporate objectives and strategies

  • Created by: Bethany
  • Created on: 10-03-13 11:56
Functional objective
The goal of each division of the business: marketing, finance, people and operations
1 of 5
Functional strategy
The detailed thinking and planning involved in making the functional goals achievable
2 of 5
Corporate social responsibility
The extent to which firms accept their responsibility to all stakeholder groups
3 of 5
SMART objectives
These objectives are Specific, Measurable, Agreed/Acheivable, Realistic and Timed
4 of 5
Strategic gap
When the results from the strategy that has been developed aren't expected to achieve the stated objective
5 of 5

Other cards in this set

Card 2

Front

The detailed thinking and planning involved in making the functional goals achievable

Back

Functional strategy

Card 3

Front

The extent to which firms accept their responsibility to all stakeholder groups

Back

Preview of the back of card 3

Card 4

Front

These objectives are Specific, Measurable, Agreed/Acheivable, Realistic and Timed

Back

Preview of the back of card 4

Card 5

Front

When the results from the strategy that has been developed aren't expected to achieve the stated objective

Back

Preview of the back of card 5

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