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Card 6
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definition of exposure..
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Card 7
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however....
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Card 8
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sensory/ sensation is the....
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Card 9
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factors influencing exposure...
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Card 10
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3 key concepts in exposure
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Card 11
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sensory threshold - the main one
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Card 12
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absaloute thresehold
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Card 13
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differential threshold
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marketing stimul should be...
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Card 15
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just noticalbe difference - example
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