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The reason a text is produced

A text with more than one purpose

A text with two clear and defined purposes

The main reason a text has been produced

A secondary (and sometimes more subtle) reason

An individual's style of speaking or 'linguistic fingerprint'

A defined use of language as a result of membership of a social group

A group with shared values and approaches to reading

A variety of language appropriate to a particular purpose and context

The general purpose of an act of communication