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Card 6

Front

Enterprise

Back

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Card 7

Front

Desk Research

Back

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Card 8

Front

Field Research

Back

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Card 9

Front

Quantitative data

Back

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Card 10

Front

Qualitative Data

Back

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Card 11

Front

Lateral Thinking

Back

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Card 12

Front

Blue Skies thinking

Back

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Card 13

Front

Competitive Advantage

Back

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Card 14

Front

Market Segmentation

Back

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Card 15

Front

A Gap in the Market

Back

Preview of the front of card 15
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