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More cards in this set
Card 16
Front
What are the four stages in a product life cycle?
Back
Card 17
Front
What happens in the launch and growth stages?
Back
Card 18
Front
What happens in the maturity stage?
Back
Card 19
Front
What do extension strategys include?
Back
Card 20
Front
What is a product portfolio?
Back
Card 21
Front
What are star products?
Back
Card 22
Front
What are cash cow products?
Back
Card 23
Front
What are question marks or problem children products?
Back
Card 24
Front
What are dog products?
Back
Card 25
Front
What is the difference between cost and price?
Back
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