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More cards in this set
Card 6
Front
What is market research and how is it collected?
Back
Card 7
Front
What is a benefit of market research?
Back
Card 8
Front
What are 3 stages of market research?
Back
Card 9
Front
What questions can you ask after analyzing the market research?
Back
Card 10
Front
Name methods of primary research
Back
Card 11
Front
Name methods of secondary research
Back
Card 12
Front
What is product trial and repeat purchase?
Back
Card 13
Front
Name 3 methods of product trial
Back
Card 14
Front
3 methods of achieving repeat purchase/customer loyalty
Back
Card 15
Front
How might a business change their marketing activity over time?
Back
See full card set